Intelligent Traffic Management (ITM) Service Overview

Optimise Performance and Availability of your Internet-facing Applications and Content with Level 3’s Intelligent Traffic Management (ITM) services.

Intelligent Traffic Management (ITM) allows you to establish complete control over how end-users visit your website, access your applications and download your content.

This powerful DNS-based, web administered service is transparent, and seamlessly interfaces with existing local and global load-balancing solutions, enabling you to reduce the cost of deploying, operating, and maintaining your own Internet traffic management systems.

ITM taps into the intelligence at the heart of Level 3’s CDN services and allows you to specify precisely how end-user traffic is directed to your content and applications at data centers and servers around the world using user created policies to redirect user requests. Customers can use policies to:

  • Split requests by percentage of traffic for global load balancing between servers, load balancers, and caching networks
  • Redirect users to the nearest locations based on their geographic location
  • Return the best servers by eliminating unreliable, distant, or unreachable servers, and by monitoring performance of not just the server but an entire application
  • Shed traffic to any number of tiered backup servers or a third-party content delivery network, such as the Level 3 Content Delivery Network service, during overwhelming flash crowds
  • Seamlessly load-balance two Content Delivery Network services

Direct end user traffic to the closest, most reliable and efficient serving location

Monitor the health of sites and applications and make changes in real-time

Secure superior reliability over standard DNS deployments

 ITM Service PDF

 

This load-balancing architecture provides superior reliability, lower latency, and faster name resolution than standard DNS configurations.